The SIMPLY LA, powered by NYLON, fashion and beauty conference was held in Los Angeles on July 15 with keynote speaker Ashley Greene, as well as a Friday evening kick off dinner at the Mondrian Los Angeles.

The all-day event held on The Grove rooftop, featured panels and breakout sessions, as well as a shopping and beauty experience featuring activations by Wen By Chaz Dean, ShoeDazzle, JustFab, Planet Blue, Kate Somerville, Prey Swim, The Bouqs, Lily and Jasper, and more, plus delicious refreshments from Coolhaus, Sunday Cats, Thoughtfully Co., Electric Sky Wine, and Lemonade, among others.

Talent in attendance who spoke on the featured panels, inspiring attendees with their industry knowhow and experiences, included Ashley Greene, Prey Swim designer Audrina Patridge, Logan Browning, Nastia Liukin, Vanessa Simmons, Becca Tilley, Monique Coleman, and more, as well as SIMPLY founder Sarah Boyd and NYLON Global Editor in Chief Gabrielle Korn. Other talent in attendance included Brandi Cyrus, Nikki Leigh and Chloe Lucasiak, and many others along with top fashion and beauty bloggers such as Sazan Hendrix, Daniel Musto, Sydne Summer, Jasmine Star, Gina Ybarra, Jonathan Colombini, to name a few.

The conference kicked off the evening before, with an intimate dinner at IVORY on Sunset restaurant, hosted by Simply founder Sarah Boyd and Wen By Chaz Dean. Guests such as Brandi Cyrus, Becca Tilley, Michael Costello, Chantel Jeffries, Daniel Musto, and Marta Pozzan, enjoyed delicious cuisine and conversation while overlooking the city of Los Angeles.
